The world welcomes Generation Beta, the latest cohort to join the global community.
Born between 2025 and 2039, this generation is poised to shape the future with their unique experiences, perspectives, and technological prowess.
With an estimated 2.1 billion individuals, Generation Beta is expected to be the second-largest cohort, surpassing Generation Alpha’s two billion.
By 2035, they will comprise 16% of the world’s population, bringing with them a fresh wave of ideas, creativity, and innovation.
Growing up in a world of rapid technological advancements, drastic climate crises, and significant demographic changes, Generation Beta will be shaped by emerging technologies like Generative AI.
As they navigate the complexities of the 21st century, they will be influenced by the tech that defines their social relationships, much like Gen Z was shaped by social media and Gen Alpha by virtual worlds.
As the world embarks on this new journey with Generation Beta, one thing is clear: the future is full of possibilities, and this generation is ready to take on the challenges and opportunities that come with it.
